Coffee Shops


The smart way to pay.

Why should my shop offer the SMUG? 

On average, coffee shops pay $0.30 or more for a paper cup, lid and java jacket. Credit card processing typically costs an additional $0.30 or more per transaction on top of that. Let's take a look at how SMUG can help fictitious Joe's Java:

Joe runs a solid shop, he sees an average of 200 customers a day with about half using credit cards. At that rate Joe loses $1,860 per month on wasted paper and credit card fees. Bad for the environment and bad for the bank account - ouch!

After offering SMUG, Joe starts to see an increase in his customer traffic because of all the free advertising he gets for his shop. Additionally, he starts to see his margins increase as he recoups revenue previously lost to cup waste and credit card fees. His customers couldn't be happier with the cool new technology Joe's embracing and the convenience of being able to pay with their mugs.

Here are just a few reasons why every coffee shop should consider SMUG:

    • Reduce credit card fees
    • Save on paper cup, lid and java jacket costs - and trees!
    • Attract new customers
We've worked hard to make the SMUG as widely available as possible. Feel free to contact us with any questions.

What is SMUGgift? 

Our SMUGgift program allows individual coffee shops, chains and franchises to create a customized SMUG that will work exclusively in their shop, chain or franchise. SMUGgift helps stores build customer loyalty and expand their brand's image.

What is the SMUGnetwork?

The SMUGnetwork is an alternative payment network for coffee shops built around the revolutionary SMUG. Coffee lovers can load money on the the SMUG and use it to pay for purchases at any participating store in the network.

The SMUGnetwork is still under development, we're currently testing in select shops across the country. If you're interested in becoming a beta site, you can reach us at beta@smugcoffee.com.

Test locations receive these benefits:

    • No transaction fees, ever
    • Free hardware
    • Free location-specific advertising through social media
    • Free publicity on smugcoffee.com
We're particularly interested in coffee shops that service college students and other tech savvy crowds.

Will it work with my POS? 

Most likely. We designed the SMUG with the flexibility to integrate with almost every POS system.


Contact us at sales@smugcoffee.com or give as a call at 414.455.5434 or toll-free 877.455.SMUG for more information.